To innovate or not to innovate?

The most successful innovators don’t rely on just one approach - join CreateFuture & NatWest’s Glyn Baker, Head of Partnerships and Engagement, as we discuss the what, how and why of successful innovation.

Innovation is a journey, not a destination - but what does that journey look like and should we even be undertaking it?

Every organisation wants to place innovation at the heart of their strategy, but the reality can look a little different. Various obstacles can halt efforts in the early stages, such as struggling to align with business objectives and goals, not demonstrating the link to increased revenue, short-termism and difficulty building the initial feasible business case to gain support and investment.

At this event we will be looking at the question of whether to innovate, how, and addressing other important issues:

• Where should you focus your resources and investment - and what is the North Star of any innovation effort?
• Where the pitfalls lie and how to avoid them
• How to onboard an innovation culture into your current organisation, and how to get the buy-in from your detractors
• Just where does the innovation ‘sweet spot’ lie?

Join us and our expert panel to discuss the above topics and demonstrate how by diversifying the approach, you can create a sustainable innovation ecosystem and drive your organisation forwards.

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Our expert speakers include:

Jessica Mullen, Chief Innovation & Design Officer, CreateFuture

Nathan Fulwood, Strategy Director, CreateFuture

Glyn Baker, Head of Partnerships & Engagement, NatWest

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Who should attend?

Our speakers will be reflecting upon their own experiences in innovation, both with advising clients and working on the ground itself. If you are just starting out on your journey or already embedded into a strategy, this event should provide you with advice, helpful suggestions and an opportunity to engage with industry peers.

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Agenda

5:30pm for 6pm: Arrival, networking and light buffet

6:00pm: Welcome and introductions

6:00pm: Panel Discussion

6:40pm: Q&A

7:00pm: Networking and refreshments

8pm: Close and depart

Please note on your registration any dietary or access requirements

If you would like to submit any questions for our panel, please send an email to [email protected].

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About CreateFuture

CreateFuture is an award-winning digital consultancy that partners with organisations to make their challenges its own. With 500+ people across five UK locations, we provide you with the technical expertise, unwavering commitment and straight talking approach you’ll need to build a better future for your company and customers. We’re fast becoming the most recognisable digital consultancy in the UK, putting people first, and collaborating with major brands like PayPal, adidas, Natwest, FanDuel, Money Saving Expert, Penguin Random House, Aggreko, Skyscanner, Yorkshire Building Society and Flutter Entertainment.

To read the CreateFuture Events Code of Conduct, please click here.