Lates: Dan Perri

We are very excited to start the year off by welcoming a fantastic speaker to The Lates stage. Specially handpicked for their profound talent and innovative approach to typography and motion graphics for Film and TV.

Mix this with a chance to relax and chat over drinks after we have heard from this weeks creative trialblazer and you have all the ingredients needed for an evening to remember.

We will be hearing from...

Dan Perri

You’re sat in a cinema. The lights are down. The curtain’s up. The ads and trailers have come and gone. What’s the first thing you see when the film starts? It’s easy to take for granted, but a film’s opening title sequence is fundamental to setting the tone and sparking our imagination. Indeed, an ill-fitting title treatment can have an adverse effect on the audience’s emotional engagement – just imagine ‘Star Wars’ in Comic Sans.

So how do you avoid a typographic catastrophe? For legendary title designer Dan Perri – who fell in love with letters aged 12 when he began painting signs for local stores and whose 40-year career encompasses some 400 films and television projects – a title sequence should reflect the personality of the movie as much as the maker. “A good title conveys a message while relating to the most important elements of the story or lead character,” he explains. A staunch advocate of tailoring a typeface to an individual film’s needs Perri will be sharing the stories behind his most iconic title designs.

read the full article

Hosted by The Lates

The Lates at Ravensbourne University London is a programme of evening talks from key creative industry figures that are invited to speak to our student and wider creative community under a specific theme.